Grab a cuppa, pull up a chair. Let’s talk all things marketing, it’ll be fun, I swear!

Hey there, I’m Lily - your South West Marketing Mentor. Let me share my years of tourism marketing experience with you, over a cuppa, chai, smoothie or some delicious South West fare. But first…

Let’s get better acquainted.

I’m a Margaret River Region-based brand storyteller and marketing specialist with a passion for designing engaging, inspiring and successful brand and marketing strategies.

With a strong background working for, and with, a number of West Australian regional tourism organisations, local government authorities, South West events, print and digital publications and small businesses, I am able to provide my clients with a unique insight into the tourism and media worlds.

I share my wealth of knowledge and expertise with my clients through practical and hands-on business coaching, innovative group workshops/events, personalised training and private mentoring.

Let's chat

SWMM SCHOOL

Are you looking to up your marketing game and take your skills to the next level? Look no further than SWMM School – your one-stop destination for comprehensive marketing education.

At SWMM School, Lily’s mission is to empower business owners, managers and staff with the knowledge and skills they need for marketing success.

Each year SWMM School runs a handful of innovative workshops and events designed to foster capacity, economic growth and a sense of community within Australia’s South West.

To be the first to hear about any upcoming events, please follow @southwestmarketingmentor on Instagram.

Online Courses

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Coming soon

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Online Courses 〰️ Coming soon 〰️

Brand Storytelling In The Digital Age

Practise the art of storytelling and use your new-found skills to captivate and engage with your target audience.

Solid Foundations: How To Build A Strong Digital Marketing Strategy

Discover the essential elements of a successful digital marketing strategy, starting with goals, objectives and KPIs.

Crafting An Authentic User Experience

Learn how understanding the needs, wants, and emotions of your customers affect how they interact with a product or service.